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This website had the following in the homepage, ", Building A, 2nd Floor, Westfield, NJ 07090." We viewed that the web site stated " Client Forms and Payment Info." It also said " Groups, Classes, and Workshops. Career Counseling, Planning, and Assessment. , Building A, 2nd Floor, Westfield, NJ 07090. Client Forms and Payment Info. Groups, Classes, and Workshops. Career Counseling, Planning, and Assessment. Book a free 30-minute consultation and see if Im the right counselor for you. I think this means an instagram." The header had counselor as the highest ranking search term. It is followed by therapist, psychotherapist, and therapy which isn't as ranked as highly as counselor. The next words they uses is counseling. westfield was included and could not be understood by search crawlers.